The idea is, on top of my portfolio, I'm going to take in one of their old desktop publication PDFs and snaz it up using not one, but TWO concepts! Woah! So basically they can see that I've already put some thought into the job and have some things to show for it.
The first one is mainly just a redesign with some logo ideas and such, but the second I've put together using more of an ezine format, with the front page containing the main titles of each article and a little bit of the article beneath it, with a 'read more' button that takes you directly to the page its on. With the influence of the web, more people are used to going straight to the content that they want to read, or else skipping around content in no particular order (though this can be guided with good design, of course), and it's my musings behind all this that I'm going to talk to them about with the PDF.
Or something like that anyway. I'm sleepy and possibly incoherent. I'll read over this post in the morning and check it for nonsensical hootings.
